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Online Reputation
Management (ORM)

Online Reputation Management (ORM) is the practice of monitoring, influencing, and managing your brand’s reputation on the internet. It involves addressing negative reviews, promoting positive content, and

ensuring that your online presence accurately reflects your brand’s values and quality. ORM is essential in shaping public perception and maintaining a positive image in the digital landscape.

  • + Enhanced Credibility and Trust
  • + Increased Customer Loyalty
  • + Improved Search Engine Rankings
  • + Competitive Advantage
  • + Crisis Management
  • + Better Customer Insights
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Our Process and How We Work with You

Reputation
Audit

We begin with a comprehensive audit of your current online reputation. This includes analyzing reviews, social media mentions, search engine results, and other online content related to your brand.

Strategy
Development

Based on the audit findings, we develop a tailored ORM strategy. This strategy focuses on addressing negative content, promoting positive content, and implementing proactive measures to enhance your online reputation.

Content Creation
and Promotion

Our team creates high-quality, positive content that highlights your brand’s strengths and values. We promote this content across various platforms to enhance your online presence and build a positive reputation.

Monitoring and
Response

We continuously monitor your online reputation, tracking reviews, mentions, and feedback. Our team promptly addresses negative reviews and comments, providing professional and courteous responses. We also provide detailed reports on your online reputation, including insights into trends, sentiment analysis, and the impact of our efforts.

Why is Online Reputation Management Important for Your Business?


In the digital age, your online reputation can significantly impact your business’s success. Potential customers often search for reviews and feedback before making purchasing decisions. A positive online reputation builds trust, enhances credibility,

and can drive more traffic and sales. Conversely, negative reviews and unfavorable content can deter potential customers and harm your brand’s image. Effective ORM helps you stay ahead of negative publicity, maintain a positive brand image, and foster strong customer relationships.

ORM FAQ’S

The timeline for results can vary depending on the extent of the reputation issues and the strategies implemented. Typically, noticeable improvements can be seen within a few months, but ongoing efforts are essential for long-term success.

While we cannot remove negative reviews directly, we can help you manage them effectively. This includes responding professionally, resolving customer issues, and encouraging satisfied customers to leave positive reviews.

We create and distribute positive content through various channels, including blogs, social media, press releases, and customer testimonials. This helps boost your brand’s positive image and pushes down negative content in search results.

Every business can benefit from ORM, especially those with a significant online presence or customer-facing operations. This includes retail, hospitality, healthcare, professional services, and more.

We investigate the validity of negative reviews and, if they are false or malicious, we follow the appropriate steps to request their removal. We also provide guidance on how to protect your brand from future false reviews.

Work with us

Ready to safeguard and enhance your brand’s online reputation? Contact Ntalo Digital today, and let’s create a proactive ORM strategy that protects your brand and drives business growth.